HubSpot is a platform with all the tools and integrations you need for marketing, sales, and customer service. Each product in the platform is powerful alone, but the real magic happens when you use them together. See the magic for yourself in the free HubSpot WordPress plugin.
Build a relationship with your audience and grow your business with HubSpot. HubSpot’s all-in-one WordPress plugin allows you to manage contacts (CRM), engage visitors with live chat and chatbots, add beautiful forms to pages, create engaging email marketing campaigns, and more.
Use HubSpot to:
- 💬 Connect 1:1 with visitors on your site in real-time using live chat and chatbots.
- 📋 Capture leads with ease — build custom forms or link existing forms from your website in minutes.
- 📧 Nurture your leads by sending newsletters & automating email marketing campaigns.
- 📈 Track the health of your business with easy-to-understand analytics dashboards.
- 🚀 See a unified timeline of a contact’s page views, past conversations, and more in a WordPress CRM.
Ready to get started? Click download in the top right corner of the page.
CRM & Contact Management Platform
Your CRM in the HubSpot WordPress plugin is your company’s command center. It’s the place where you can track every single customer interaction and get a 360-degree view of your customers. You can even use it to manage or automate marketing, sales, and service processes.
With HubSpot, you don’t need to jump from tool to tool to keep track of everything. Instead, you can store all of your data in one place.
HubSpot’s CRM gives you ultimate visibility into customer interactions across every team in your organization. That means that everyone will be on the same page—from marketing to sales to customer service—and able to help your customers more effectively.
Best of all, if you’re planning on growing your business (or you already are), HubSpot has the tools to grow with you.
Features you’ll love suited specifically for your business needs:
✅ Lead generation & lead management
✅ Pipeline management
✅ Email marketing
✅ Reporting dashboard
✅ Contact management
✅ Prospect tracking
Would you like to enhance your email marketing campaigns? 🤔
Maybe you’d like to explore different automation features, build professional emails in minutes, and send them to your entire contact database with ease.
Customers love our email marketing software tool for features like:
🤩 20+ pre-designed email templates to match your campaign goals. (Choose from templates such as newsletters, eBooks, welcome emails, and more!)
All you have to do is add your content and press send!
⚒️ Drag and drop email builder.
If you want more options to choose from, HubSpot makes it easy for you. Adjust typography, designs, colors, and more to create campaigns your subscribers will love!
🤖 Email automation, tracking, and A/B testing.
Send emails anytime someone fills out a form or engages with your live chat & chatbots. You can send messages immediately or use email scheduling to send messages later.
Email is one of the most effective ways to stay connected to your audience. With email tracking, all of your emails are logged in your database. You can measure each email’s engagement with reports for open rate and click rate — and use that information to improve campaigns.
Want to know the easiest way to learn more about your visitors?
Ask them directly.
The problem is that forms can come in so many different shapes and sizes that it’s hard to know where to start. That’s why HubSpot has options for you.
HubSpot’s form builder and popup plugin give you the power to create or edit forms in just a few clicks.
First, get familiar with our different form types:
✅ Standalone page
✅ Pop-up box
✅ Dropdown banner
✅ Slide in left/right box
Then, when you’re ready to go, pick a custom template:
✅ Contact us
✅ Newsletter sign up form template
✅ Support template
✅ eBook download template
✅ Event registration template
✅ More coming soon
Choose from a variety of settings, color schemes, and fonts — or start from scratch. HubSpot comes with an intuitive form and popup builder that simplifies the process, no matter what type of form you have in mind.
Rather stick with your existing forms and popup plugin? That’s fine too! HubSpot integrates with most WordPress form builders, form creators, and popup builders out-of-the-box so you don’t have to worry about a thing.
Make your website a 24-hour marketing machine on autopilot.
Live web chat inside the HubSpot WordPress plugin streamlines the customer experience, making it easier than ever for you to engage with leads, convert them into customers, and provide them with the support they need.
HubSpot’s WordPress live chat software offers:
😀 Custom styling to match your website
🤖 A variety of bot options including:
- ✅ Concierge bot
- ✅ Qualify leads bot
- ✅ Meetings bot
- ✅ Tickets bot
- ✅ Knowledge base & support bot
- ✅ Offline bot
📲 Real-time messaging on the go via HubSpot’s mobile app
👨💻 A Slack integration to receive and respond to chat notifications
🕐 24/7 live support on autopilot
Our free live chat feature helps you turn website visitors into customers by providing insightful, real-time support.
Customers are browsing your website, but what are they actually looking at?
The HubSpot WordPress plugin gives you a straightforward, visual answer.
With built-in marketing analytics (email analytics, traffic analytics, WordPress analytics), it’s easy to understand which marketing actions are driving the most results… and which ones you need to fix. Quickly see how your forms, popup forms, live chat & chatbots, email marketing, and sales follow-ups are helping grow your business.
👩💻 Get a complete picture of who’s on your site.
What pages are being looked at? Who is visiting the pages? How long do they stay on-site? What parts of the site do they spend the most time on? With our plugin, you’ll be able to see everything about your visitor behavior in one place—and learn how to convert them into customers!
📈 Get detailed reports across marketing channels.
Create detailed reports on performance of various assets, from blog posts and landing pages to email campaigns and more. Arrange these views in dashboards in your plugin, so you can easily see the performance of your website and make data-driven decisions.
Ready to get started? Now you can easily integrate HubSpot with over 1030 integrations including:
💻 Social Media Software, Analytics, & Advertising Software Integrations
✅ Facebook Ads
✅ Facebook Messenger
✅ Google Ads
✅ Linkedin Ads
📲 Communications & Design Integrations
🖥️ CRM, Email Marketing, & Marketing Automation Integrations
✅ Active Campaign
✅ Campaign Monitor
✅ Constant Contact
✅ WP Fusion
💵 E-commerce (Online Store), Recurring Payment, & Payment Processing Integrations
📆 Events & Meeting Scheduling Software Integrations
✅ The Events Calendar
📋 Forms, Landing Page Builders, & CRO Integrations
✅ Formidable Forms
✅ Gravity Forms
✅ Kali Forms
✅ Ninja Forms
✅ Survey Monkey
💬 Live Chat & Customer Support Software Integrations
✅ Help Scout
✅ Pure Chat
🔋 Productivity & Project Management Software Integrations
What are people saying about the HubSpot plugin?
“HubSpot was a big factor in helping us scale WP Buffs to $1M in revenue. Their plugin and sales CRM made our sales process so much more professional and kept us fully organized as we grew from 1 salesperson to 4. Plus, the reporting dashboards allow me to know where our sales game is strong and where we can still improve with just a few clicks. Needless to say, I’m all in on HubSpot.” – Joe Howard, Founder & CEO, WP Buffs
“HubSpot educates marketers beyond just the anonymous web analytics they get from Google Analytics. Instead, it digs down to individual users.” – Michael Shoup, Founder / CEO, 12South Marketing
“HubSpot dramatically cuts down the time I spend on marketing. We used to spend tons of time generating very few inbound leads, but those numbers have gone through the roof with minimal effort.” – Brian Ruhlmann, Director of Sales & Marketing, AdmitHub
This plugin provides 1 block.
- HubSpot - CRM, Email Marketing, Live Chat, Forms & Analytics
The easiest way to install this plugin is to use the WordPress Admin interface.
- Go to your admin dashboard
- Find the «Plugins» menu
- Click on «Add New»
- Search for «HubSpot»
- Click «Install Now»
- Go to your «Plugins» menu
- Click «Activate» on the HubSpot – CRM, Email Marketing, Live Chat, Forms & Analytics plugin
- Log in or sign up for a HubSpot account
Your WordPress site and HubSpot account will be connected and you’re ready to get started with HubSpot – CRM, Email Marketing, Live Chat, Forms & Analytics.
- Upload the ‹leadin› folder to the ‹/wp-content/plugins/› directory
- Activate the plugin through the ‹Plugins› menu in WordPress
Having trouble? Check out our help documentation
- Your website or blog must be using WordPress.org version 3.7 or higher on your server. We recommend the latest version.
- The wp_footer function must be included in your WordPress theme’s footer file (footer.php).
- You must be a WordPress admin to be able to install plugins for your site. If you are not the admin, you can forward these instructions to the person who manages your WordPress install.
What does the plugin do?
HubSpot’s WordPress plugin allows you to use HubSpot email marketing, CRM, forms, popups, analytics, and live chat on your WordPress website. This plugin gives you all the tools you need to grow your business and delight your contacts and customers.
What is HubSpot?
HubSpot is an all-in-one CRM platform that provides a marketing, sales, and customer service products to help you grow your business.
Who should use HubSpot?
HubSpot is perfect for agencies, business owners (including small businesses and e-commerce companies), bloggers, designers, or anyone with a WordPress website that wants to use a seamless CRM plugin with built-in marketing tools. 135,000+ companies in 100+ countries already use HubSpot to grow their businesses.
Are coding skills needed to use the HubSpot WordPress plugin?
Not at all! HubSpot’s WordPress plugin is easy to download and starts working seamlessly with your WordPress site right away. You can take advantage of our CRM, live chat, email marketing, forms, and much more without the need to code.
What is available for free with HubSpot?
HubSpot’s WordPress plugin is free to use with forms, contact management, email marketing, and more.
HubSpot also has paid tiers available for those who want more advanced functionality like blogging, landing pages, search engine optimization (SEO), team email, retargeting, lead scoring, bots, email scheduling, NPS surveys, calls-to-action (CTAs), knowledge base, and more. If you’d like a complete view of the features offered in HubSpot’s free and paid tiers, view our pricing page.
Our CRM for WordPress is powered by HubSpot’s free CRM.
Do I need to install a WordPress SMTP plugin to use HubSpot’s email feature?
No, there’s no need to install an additional mail SMTP plugin.
Unlike other WordPress form plugins and email plugins that send messages using a PHP mail function, HubSpot is a stand-alone email marketing software. You can define your IMAP and SMTP from your existing mail service (Gmail, Outlook, Yahoo) and stop worrying about email deliverability from within WordPress.
What types of forms and popups can I build with HubSpot?
Here are some examples of the types of forms and popups you can create with HubSpot:
- advanced forms
- announcement popup
- appointment form
- banner bar
- calculator form
- conditional form
- conditional logic form
- contact button form
- contact form popup
- contact forms
- coupon popup
- custom form
- custom forms
- custom popup
- donation form
- email form
- email forms
- email submit form
- event form
- exit intent popup forms
- exit popup
- feedback form
- file upload form
- floating bar popup
- inline signup form
- lightbox popup
- mobile popup
- multi page form
- newsletter form
- newsletter popup
- order form
- payment form
- pdf form
- popup form
- quiz form
- quote form
- quote request form
- registration popup
- scroll trigger popup
- signature form
- signup form
- slide-in popup
- slide-in scroll popup
- star rating form
- sticky bar
- sticky popup
- subscription form
- survey form
- survey popup
- targeted popup
- time on site popup
- upload form
- user registration form
- web contact form
- web form
- welcome mat popup
- woocommerce popup
Rather use your existing form tool? HubSpot integrates with most WordPress form builders and popup builders.
Does HubSpot support e-commerce stores?
The HubSpot WordPress plugin is great for many types of businesses including ecommerce. For WooCommerce shop owners, consider the HubSpot for WooCommerce plugin for even added functionality in your shop.
My question is not listed.
Please visit the HubSpot Community for more detailed documentation and support. Thank you!
Contributors & Developers
“HubSpot – CRM, Email Marketing, Live Chat, Forms & Analytics” is open source software. The following people have contributed to this plugin.Contributors
“HubSpot – CRM, Email Marketing, Live Chat, Forms & Analytics” has been translated into 10 locales. Thank you to the translators for their contributions.
Interested in development?
Full changelog here
– Current version: 9.2.12
– Version release date: 2022-12-02
- Add support for Business Units
- Make list link external